About the company name, NITTAN…

Since the establishment in 1948, thanks to many customers' continued favor, the Company has been developing as a manufacturer specialized in engine valve with forging techniques based on core technology which has been fostered since the time of Japan Drop Forge Co., Ltd., the predecessor to the Company.
Currently, the Company develops also the businesses for precision forging gear, parts of hydraulic parking brake, etc., besides engine valve.
In addition, we challenge ourselves to LED cultivation of salad greens and edible flowers by utilizing the best water of Hadano. The Company has grown to be a corporation having 14 subsidiaries and affiliates in 9 countries.

However, in the business environment around the Company, the trend of electrification and EV shift is accelerated at a speed exceeding expectations. It is easily imaginable that this trend will be intensified by more competition in future. In addition, the increased call for SDGs (sustainable development goals) and ESG, as well as the activated trend of decarbonization accompanied with them become too strong to ignore.

This time, by ending a long history as "Nittan Valve" to furbish the company name, we hoped to create a brand appropriate for our efforts "to succeed in NITTAN Challenge 10, and realize the creation of new corporate value through the attainment in NITTAN's carbon neutrality", as well as to show our positive posture to stakeholders. We would like to link DNA of "Nittan Valve" to the creation of new corporate value, without getting rid of the tradition and the pride that "Nittan Valve" has fostered with stakeholders.
We will make company-wide efforts strongly to set customers' expectations for and call their attention to renovated "NITTAN"

Characteristics/Concept of New Company Name/New Logo Mark

• Regarding the new company name, 株式会社NITTAN (NITTAN Corporation in English), by making use of a name recognition of "日鍛 (Nittan)", and eliminating "Valve" from notation, it suggests aiming for the infinite possibility of expansion of business domain (Promotion of Nittan Challenge 10) without being obsessed with existing businesses.
• In addition, by transforming from notation in Chinese characters into alphabetical one, it expresses global business expansion.
• The new logo mark expresses the global business expansion and growth, by the design which sets a motif in the shape of "N" of NITTAN in a circular form (suggesting the earth) with the keynote of the Company's image color. (The logo mark can evoke an image of "N", by both parts in white and blue.) A blue color contains an image of "sincerity", "reliance", and "cleanliness", as well.
• A small circle in a upper part of logo mark, which suggests our company NITTAN exists in a blue circle expressing the earth, shows the Company's will to contribute globally to the earth from the viewpoint of "ecology", "cleanliness", and "SDGs".
• By valuing visibility, and transforming both a character part and an outline part into italic type, the character part can express a sense of speed and flexibility, to suggest a sense of unity with the logo mark.